EDAWN Foundation

EDAWN Foundation 2019-06-04T15:18:58+00:00

About the Foundation and Initiatives

The EDAWN Foundation is a private, non-profit 501c3, founded by the EDAWN Board. It’s purpose is to communicate awareness and educate visitors, businesses travelers and the community about our region’s economic development, business growth opportunities,  and the quality of life in Greater Reno-Sparks. The Foundation has made a concerted effort to launch initiatives that include efforts to enhance our image as a family-friendly community. Since 2013, two such initiatives were successfully launched and have been positively received.

EDAWN Foundation Board Members:

  • Francine Burge
  • Margaret Friedrichs
  • Alexis Hill
  • Tony Manfredi
  • Debra Moddelmog
  • Annie Zucker

2019 Taxi Top Campaign

The EDAWN Foundation and Washoe County School District K-12 schools partnered for the fifth consecutive year in the Taxi-Top Design Contest. This year, ten $500 checks were awarded to the teachers’ classrooms with the winning designs. In addition, the first place elementary, middle, and high school winners will have their designs displayed on Whittlesea taxis for a year!

More than fifty designs were judged by members of the arts community and the EDAWN Foundation Board members. The winners were selected among those that best express why
“our region is a great place to live, work and play”.

Congratulations to the art students and teachers at North Valleys High School, McQueen High School, Depaoli Middle School, Mount Rose K-8 School of Languages, and Jesse Hall Elementary School for their creativity and engagement in the arts.


2019 Taxi Top Winners

Congratulations and a special recognition to these students whose creative artistry and designs were selected as this year’s top winners.

North Valleys High School, Meredith Sink

Depaoli Middle School, Keira Fraga

Mount Rose K-8 School of Languages, Cooper Sandoval

View the Press Release

Past EDAWN Foundation Initiatives – Diversified Marketing Campaign

In 2013 the Foundation launched its first initiative, the Diversified Marketing campaign which primarily targeted visitors and business travelers.  The purpose of the campaign was to re-brand the community and to promote Reno as a great place to live, raise a family, and an ideal place to grow a business. The campaign included family-friendly taxi-top advertisements from various businesses and cultural organizations in the region and signage located at the Reno-Tahoe Airport and the Reno-Sparks Convention Center.