RENO, Nevada (August 12, 2020) – The Economic Development Authority of Western Nevada  (EDAWN) announced four new companies to the Northern Nevada region at a live-stream press conference held today. More than 600 jobs will be created including blockchain software development, business development, engineering, marketing, warehouse operations, career consulting, and more. Diverse industry sectors and the quality jobs they bring are key factors toward strengthening and rebuilding the region’s economy. The relocation of three corporate headquarters is a testimony to the advantages of conducting business in Northern Nevada and the long-term commitment from these fast-growing companies.

Discover Podium

Discover Podium is a technology-driven SAAs company whose platform is dedicated to delivering career advancement solutions for leaders in transition. The company expects to double its staff over the next year and is projected to reach 300 employees over the next five years at an average wage of $80,000. Discover Podium champions fulfilling work and empowers job seekers to thrive without limitation, helping them navigate a complex, impersonal, and often frustrating job search ecosystem. They provide job search guidance and structure through monthly membership, career tools, and personal support.

“Northern Nevada is welcoming, resourceful, and resilient—three traits that are essential for any high-growth start-up, such as Discover Podium and its corporate headquarters. Our community demands business that is empathetic to our wild west culture yet builds the conditions for more fulfilling economic opportunities for our friends, family, and neighbors. The Discover Podium vision aligns with Northern Nevada—and through this partnership, we’re one step closer to helping more people love what they do,” said Jacob Warwick, Co-Founder and CEO of Discover Podiums.

For more information, visit

Unstoppable Domains

Unstoppable Domains is a rising U.S. startup, launching domain names on blockchain technology. The domain names can be used for both payments and websites. The startup is backed by one of the leading U.S. venture capital firms, Draper Associates and is an entry point for the emerging decentralized web, the next evolution of the internet. “Reno was an obvious choice to headquarter Unstoppable,” said Matthew Gould, Co-Founder of Unstoppable Domains. “The city offers a lower cost of living over the Bay area, lower taxes, and the best weather in the country if you like 4 seasons and sunshine.” The company plans to hire upwards of 70 employees to staff the new office in Reno and is currently hiring.

For more information, visit

Mary Kay

Mary Kay is one of the most recognized beauty brands in the world and is a multi-billion-dollar company with products in nearly 40 countries throughout the world. With over 1,500 product and technology patents, Mary Kay has paved the way for millions of female entrepreneurs. The new Reno distribution facility will have 50 employees at build-out and is expected to be operational in September.

“Mary Kay recognized that a facility in Reno could serve as a critical piece of our distribution optimization plan for the U.S.,” said Nathan Moore, President of the North American region of Mary Kay Inc. “At almost 72,000 square feet, the location will enable Mary Kay to better serve West Coast customers and Mary Kay Independent Beauty Consultants. We’re particularly excited about the facility’s forklift battery technology, which will allow for more safety and efficiency in our distribution process. We’re thrilled to officially be part of the growing Reno business community.”

For more information, visit


theBalm has cosmetics down to a fine art-timeless, versatile, always picture perfect and is committed to creating premium cosmetics at an accessible price, since 2004. The company is relocating its corporate headquarters from California to Reno with plans to fill 200 positions at its new distribution facility and has a cap ex investment of approximately $5,000,000.

For more information, visit

“We are delighted to see the diversity of these exciting companies, Discover Podium, Unstoppable Domains, Mary Kay, and theBalm moving to our region,” said Mike Kazmierski, President and CEO of EDAWN. “High-growth companies, such as these, are increasingly vital to our region’s economic recovery efforts. I also want to acknowledge Bryan Gardner, McIntyre Real Estate Services for his assistance with Mary Kay’s decision to relocate here and Shawn Jaenson, Kidder Mathews for his involvement and support with theBalm in their relocation.

About EDAWN:

The Economic Development Authority of Western Nevada is a private/public partnership established in 1983 committed to adding quality jobs to the region by recruiting new companies, supporting the success of existing companies, and assisting newly forming companies, to diversify the economy and have a positive impact on the quality of life in Greater Reno-Sparks. For more information, visit


Norma Yamaji, EDAWN
Manager, Business Development
(775) 829-3768